Design In Motion

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Added by Dylan
As the demand for motion graphics grows, more and more print designers and illustrators are adding motion to their skill sets. Barton Damer would know— he's one of them.

Recently, he created a spot for a new Android smartphone, the Huawei M835 (pronounced "wah-way"), which was being introduced by MetroPCS, a local wireless provider.

"I wasn't even familiar with the motion graphics industry a few years ago, but it was obvious people didn't want tri-fold brochures or static websites anymore, they wanted infographic-based videos about their companies or their products," he says.

Damer tried different types of 3D software before sticking with MAXON's CINEMA 4D. "From the people I talked to, it seemed like CINEMA 4D was the most friendly toa designer like me who wasn't looking to do code," he explains.

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3D Apps Cinema4D

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